| COMPANY NAME | CHEELIZZA PIZZA INDIA LIMITED |
|---|---|
| NATURE OF BUSINESS | VEGETARIAN QUICK SERVICE RESTAURANT (QSR) CHAIN |
| ISIN NO | INEOMSX01027 |
| FACE VALUE | RS.10/- |
| PROMOTERS | Animesh Lodha |
| COMPANY WEBSITE | www.cheelizza.com |
| YEAR OF ESTABLISHMENT | 2013 |
| REGISTERED ADDRES | Ground Floor, Gala No. 1, Kothari Compound, J. M. Marg, Khairani Baug, Near Vajan Kata, Sakinaka, Andheri (East), Mumbai – 400072. |
BOARD OF DIRECTORS
Animesh Lodha: Founder, CEO, overseeing strategy, investor relations, and product innovation.
Aatish Lodha: Co-founder, Director, handling financial control, compliance, and operational strategy.
Rohit Kumar Chawda: Additional Director.
Cheelizza Pizza India Limited — Quick Facts
Cheelizza Pizza India Limited is an Indian pure-vegetarian quick service restaurant (QSR) company focused on value-priced pizzas and complementary food offerings. Headquartered in Mumbai, the brand caters primarily to urban mass-market consumers and has built strong regional visibility across Western India through its dine-in and delivery-led format.
Company Details
CIN: As per MCA filings
Date of Incorporation: 2011
Listing Status: Listed on BSE SME Platform
Business Model & Core Strength
Cheelizza operates primarily through an owned-store QSR model, supported by selective exploration of franchising. The company emphasizes:
Compact, high-throughput store layouts
Affordable vegetarian menu offerings
Strong dine-in visibility combined with delivery reach
Standardized kitchen and operating processes
Delivery through online aggregators and digital ordering platforms continues to be a key volume driver, improving kitchen utilization and customer reach.
Why Cheelizza?
Pure-Veg Focus: Clear differentiation in an expanding vegetarian QSR segment
Regional Brand Recall: Strong presence in Western India
Scalability Potential: Franchise and delivery-led expansion optionality
Early-Stage Growth Play: Positioned for operating leverage as scale improves
In Summary
Cheelizza Pizza India Limited represents a growth-stage vegetarian QSR brand operating in a structurally expanding segment of India’s food services market. While current financials reflect an early-scale phase with pressure on margins, future performance will hinge on disciplined expansion, cost optimization, and improvement in unit-level economics.
FINANCIAL ANALYSIS (ALL IN CR)
|
PARTICULARS
|
2023
|
2024
|
2025
|
|---|---|---|---|
|
REVENUE
|
1336
|
1813
|
1935
|
|
GROSS MARGINS
|
58.01
|
59.24
|
62.33
|
|
EPS
|
-1607.69
|
-3886.26
|
-278.72
|
| PARTICULARS | 2023 | 2024 | 2025 |
|---|---|---|---|
| REVENUE | 1336 | 1813 | 1935 |
| GROSS MARGINS | 58.01 | 59.24 | 62.33 |
| EPS | -1607.69 | -3886.26 | -278.72 |
